August 11, 2012

Echium fastuosum
Activate: Profound self-acceptance
Message: You are exotic and beautiful.

Pride of Madeira is native to the Canary Islands and Madeira, an island off the coast of Portugal.

I went to the Canary Islands when I was 21 years old and living in Madrid, Spain. We had a long holiday break from the University in December, and a friend invited me to his house on the small volcanic island of La Palma. What a magical place!

Everything about the La Palma is exotic, unique and breathtaking, and it is from here in the Canary Islands, as well as the island of Madeira, where the Pride of Madeira flower originally comes from.

Ironically, I didn’t collect this flower essence on the island - I collected it north of San Francisco, years later. I discovered it in the Bay area one spring and fell totally in love all over again. It grows in tall cones along the roads in massive towers of blue and purple that almost have a human quality. It has that exquisite magical quality that the Canary Islands had - it makes absolute sense that it’s native to such fantasy-like islands.>

Pride of Madeira LOTUSWEI flower essences

Pride of Madeira LOTUSWEI flower essences

Pride of Madeira LOTUSWEI flower essences

What Makes it Special

Pride of Madeira is also known as the Tower of Jewels, which is fitting, as it grows in tall, cone-shaped spikes that boast thousands of indigo and magenta flowers that attract bees, butterflies and hummingbirds.

In California, Pride of Madeira is sometimes considered an invasive species, which means that it overgrows and sort of takes over the area.

Some of my favorite plants are considered invasive - I’m sure there are some plant folks in California wouldn’t be happy about this, but I wouldn’t mind if Pride of Madeira took over. They’re just so interesting-looking, and fun! And they support us in their own magical way.

close up pride of madeira LOTUSWEI flower essences

Pride of Madeira is also perfect for gardeners that don’t have green thumbs. It grows in poor soil and is drought tolerant - it actually doesn’t like too much water. It tolerates wind and salty air from the ocean, making it a good coastal plant.

Pride of Madeira is beautiful to look at and be around, but not to touch or eat. The plant has all kinds of little hairs on it, which are irritating to the skin and the plant is actually poisonous - all parts of the plant are inedible.

Pride of Madeira LOTUSWEI flower essences

The beauty of using flower essences is that you can get the benefits of flowers that are poisonous. The remedies are so dilute, that there is no longer any plant parts or chemistry left in the liquid, only the energetic imprint of the flower. It’s similar to homeopathy: when you take the poisonous Belladona or Arsenic in homeopathic form, it’s healing for the body and soothing for the mind.

The Pride of Madeira is all about feeling beautiful, exotic and exquisite - helping you perceive and embody that you’re in the right place at the right time. All of those things about you that make you different, that in the past may have made you feel awkward or out of place, become what makes you exotic and sexy.

Experience the magic of Pride of Madeira!

 Pride of Madeira Flower Elixir

In Essence

{Magnifies}: feeling exotic and exquisite; helps you feel accepting of yourself, connected to everything around you, and in awe of the profoundly magical world that surrounds you; helps you discover the beauty in being different, allowing it to be sexy, sensuous, mysterious; enhances sense of the profound in the silence; feeling like you’re in the right place, right time, right moment; fullness, being-ness, expansion, letting it all hang out; perceiving one’s different qualities as exotic and exquisite vs. different and unusual, or foreign and sticking out; perceiving your unique qualities as an asset rather than a hindrance.

{Dissolves}: feeling ‘different’, unusual, foreign, or not fitting in; sadness or contraction due to feeling left out; teariness, feeling disconnected; pulling back; holding back; feeling small, weepy, different – like you don’t belong; negativity about ones different-ness, uniqueness and unusual qualities. Love + flower petals, xo-katie

2 Responses

Maria Kouvaras
Maria Kouvaras

May 02, 2017

Dear Katie,
Thank You from the bottom of my heart!!! your website and beautiful descriptions of Pride of Madeira came just as I discovered it in Carmel by the Sea outside of San Francisco Bay area. I could not resist and took a picture of the exotic tall purple rod like plant as it was the side of the road with background the foamy Pacific ocean. I am so very blessed to have experienced this plant in person.


May 02, 2017

Hi Maria, isn’t it BEAUTIFUL?! Now is the loveliest blooming season! I’m so happy you experienced its magic! <3

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